Post by account_disabled on Nov 23, 2023 10:26:40 GMT 1
According to a new study carried out by the DuckDuckGo search engine , a competitor of the Mountain View giant, the results of searches carried out within Google Chrome are always influenced by users' personal data, even when they browse disconnected from their account or in " in disguise ". Let's start from the beginning. Google has never hidden the manipulation of search results based on what is called a Filter bubble , an algorithm-based bubble made up of sites and pages that are more likely to be clicked by certain users.
But how is this bubble created? Thanks to the data and personal information that we offer to the search Phone Number List engine every day through everything we do on the web, clicks, searches, purchases... Consequently, it is believed that by logging out of your account on Google Chrome or browsing in “incognito” mode, this data should not be saved and the search engine is not able to personalize our browsing experience. It was precisely on the basis of this idea that DuckDuckGo carried out its research. He asked a group of 76 people to type the same words at the same time into the most famous search engine in the world, both connected to their.
Google account and after having logged out and in "incognito" mode . The result was surprising: even during incognito browsing, different results were obtained among users, but with little significant variation compared to when the search was carried out within one's own account. Google's rival search engine has deduced from these results that, even when you use the "incognito" mode, you are actually still exploiting information that Google has about you to be able to offer you different results. In this way, objective research, replicable by anyone, in any place and at any time, could be considered impossible.
But how is this bubble created? Thanks to the data and personal information that we offer to the search Phone Number List engine every day through everything we do on the web, clicks, searches, purchases... Consequently, it is believed that by logging out of your account on Google Chrome or browsing in “incognito” mode, this data should not be saved and the search engine is not able to personalize our browsing experience. It was precisely on the basis of this idea that DuckDuckGo carried out its research. He asked a group of 76 people to type the same words at the same time into the most famous search engine in the world, both connected to their.
Google account and after having logged out and in "incognito" mode . The result was surprising: even during incognito browsing, different results were obtained among users, but with little significant variation compared to when the search was carried out within one's own account. Google's rival search engine has deduced from these results that, even when you use the "incognito" mode, you are actually still exploiting information that Google has about you to be able to offer you different results. In this way, objective research, replicable by anyone, in any place and at any time, could be considered impossible.